EPS, commonly known as Styrofoam, used in fresh food packaging, is an environmentally harmful material that takes over 500 years to decompose. As of 2023, 150,000 tons are produced annually in Korea, and 17.5 million tons globally.
The production of EPS emits 26 million tons of greenhouse gases, and if incinerated, releases harmful substances like hydrogen chloride and hydrogen cyanide, which pollute the environment and pose risks to human health.
Introducing the Zero Package Fresh Cube, made with eco-friendly composite cellulose.
Cellulose is made from paper and natural fibers, making it biodegradable and easy to recycle.
The Fresh Cube consists of cellulose insulation, corrugated cardboard that provides structural support, and an outer layer to block moisture.
The Fresh Cube offers 80% of the insulation performance and cushioning effect of EPS. It is designed to use eco-friendly materials to block moisture generated from fresh food or ice packs.
Additionally, the Fresh Cube is easier to stack and store, offering higher space efficiency than Styrofoam.
By replacing 10% of the Styrofoam used annually with Fresh Cubes, we can reduce greenhouse gas emissions by 2.6 million tons per year. The insulation and shipping boxes can be conveniently separated and recycled as paper products, enhancing convenience.
As ‘Artists of Environmental Problem-Solving,’ we will utilize new ideas and creativity to protect and preserve the Earth.
A simple yet most innovative change: ZERO PACKAGE / FRESH CUBE